In a bid to enhance its digital transformation efforts, Nine, a prominent media company, has undertaken a significant restructuring within its data and technology divisions. This restructuring involves the creation of distinct units catering to the consumer and enterprise sectors of the business.
Suzie Cardwell, who currently serves as Nine’s chief data officer, has been entrusted with additional responsibilities overseeing the product and technology functions within the enterprise arm of the company. Cardwell, who assumed the role of chief data officer in June 2023, has been pivotal in advancing innovative data solutions at Nine. Her new role will involve spearheading the development of technology that supports Nine’s commercial operations, cloud services, and advertising platforms.
Concurrently, Lewis Evans, the director of product and streaming at Nine, has been appointed as the chief product and technology officer for the consumer segment of the business. This strategic realignment of leadership positions signifies a crucial milestone in Nine’s digital transformation journey, as stated by Alex Parsons, Nine’s chief digital officer. By streamlining teams into dedicated consumer and enterprise divisions, Nine aims to fortify its position as a digital leader, committed to delivering exceptional customer experiences while reinforcing the technological and data infrastructure essential for the company’s growth.
This restructuring initiative underscores Nine’s proactive approach to adapt to the evolving technological landscape and stay ahead in the digital realm. By consolidating expertise and focusing on distinct business segments, Nine is poised to leverage technology effectively to drive innovation, improve operational efficiency, and meet the dynamic demands of the digital era.
As businesses increasingly rely on technology to navigate a digitally-driven world, Nine’s strategic restructuring serves as a testament to the organization’s commitment to harnessing the power of data and technology to drive sustainable growth and competitiveness. By aligning its data and tech divisions with specific business objectives, Nine is well-positioned to capitalize on emerging opportunities and lead the way in the digital ecosystem.
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